Methods, computer program products, and systems are presented. The method computer program products, and systems can include, for instance: obtaining user browsing data from a browser plugin of a client computer device, the client computing device being associated to the user; examining the user browsing data; classifying a current activity of the user in dependence on the examining the user browsing data, wherein the classifying includes classifying the current activity of the user as searching for a service provider; in response to classifying the current activity of the user as searching for a service provider, performing web crawling on multiple websites to obtain research data, wherein the multiple websites are crawled by the performing web crawling in dependence on extracted data extracted by the examining the user browsing data; and providing an action decision in dependence on the research data, wherein the action decision includes a decision to transmit a communication to the user on behalf of a certain service provider
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