METHOD AND SYSTEM FOR MONITORING THE PRESENCE OF A POINT-OF-SALE DISPLAY IN A SHOP, AT THE SIGHT OF CONSUMERS

摘要

Method for monitoring the presence of a point-of-sale display in a shop, at the sight of consumers , the method comprising:- acquiring signals from mobile devices by means of at least one signal sensor (13),- sending at least one output from the signal sensor (13) to an analyzing device (12, 19), wherein the analyzing device (12, 19):*calculates an audience rate of the point-of-sale display on the basis of said at least one output, and* determines, on the basis of the audience rate, if the point-of-sale display is in the shop at the sight of consumers or not.