SERVER FOR CUSTOMIZED SHOPPING MALL PLATFORM OF CELEBRITY

摘要

The present invention relates to a server for a customized shopping mall platform of a celebrity (celebrity, influencer). According to an embodiment of the present invention, there is provided a server for operating a shopping mall platform, comprising: a database for managing information on a plurality of products sold through the shopping mall platform; A transceiver configured to communicate with a first device and at least one second device; And a server that controls the database and the transmission/reception unit. The processor transmits information on the plurality of products to the first device, and provides information on at least one influencer product set by the first device based on the information on the plurality of products. Receiving from a first device, transmitting information on the at least one influencer product to the at least one second device, and based on the information on the at least one influencer product, the at least one second It may be characterized in that the information on the product purchase request set by the device is received from the second device.