METHODS, SYSTEMS, APPARATUSES, AND DEVICES FOR FACILITATING PRESENTATION OF PROMOTIONAL CONTENT TO A USER OF A RIDE-SHARING SERVICE

摘要

Disclosed is a system for facilitating presentation of promotional content to a user of a ride-sharing service. Further, the system may include a communication device configured for receiving an event data associated with a ride-sharing session, receiving a promotional content from a promotional content provider device, and transmitting the promotional content to a vehicular presentation device comprised in a vehicle. Further, the system may include a processing device configured for analyzing the event data, identifying the promotional content based on the analyzing, and generating a tracking data based on the transmitting of the promotional content to the vehicular presentation device. Further, the processing device may be configured for generating a revenue data based on the tracking data. Further, the system may include a storage device configured for storing each of the tracking data and the revenue data in association with a driver account identifier.