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Sales presentation system for coaching sellers to describe specific features and benefits of a product or service based on input from a prospect
Sales presentation system for coaching sellers to describe specific features and benefits of a product or service based on input from a prospect
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机译:销售演示系统,用于指导卖方根据潜在客户的输入来描述产品或服务的特定功能和优势
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摘要
A handheld computer unit for use by, e.g., a car sales person (seller) prompts the seller with a standard script to be followed at each step in the process after a prospect enters a dealership. The seller is also prompted to record data about the prospect and the prospect's needs as well as potential trade-in vehicles. In the event that the prospect does not purchase on the initial visit, this information may be transferred to a conventional sales prospect control system to manage the process of later follow-up contacts with the prospect. The handheld unit permits the seller to retrieve useful information such as inventory availability from a sales information data store. The handheld unit also is able to access remote communications links to external data sources to obtain information on credit- worthiness of the prospect, financing terms, and availability. The handheld unit also displays motivational information such as the percentage likelihood of consummating the sale successfully.
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