A computer system is programmed with a general purpose electronic conference (GPEC) application having a conference manager including a plurality of functions for setting up and exchanging "business cards" electronically, thereby modeling the business card exchange behavior of conference participants of face-to-face conferences. In particular, the functions for setting up and exchanging "business card" electronically include the ability to set up a special international name displayable in most languages, and automatically substitute the name of a conference participant with the international name in the event a received electronic "business card" was originated from a conferencing system configured with an incompatible language. As a result, usability of an international electronic conference is improved.
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