An advertisement method for hand-held terminal using downloading duration of contents

摘要

PURPOSE: An advertisement method is provided to be capable of gaining attention from consumers by outputting advertisement contents to a display unit of a communication terminal during downloading. CONSTITUTION: An advertisement method comprises inserting advertising data between packets of a selected contents file transferred from a server to a terminal so as to sequentially transfer the download packet data and the advertising data, and outputting the advertising data, transferred to the terminal, at a predetermined region of a liquid crystal display window of the terminal as an image file during downloading a contents file.