THREE IN ONE REWARD PROGRAM AND PRACTICE METHOD THAT USE INTERNET E-COMMERCE AND AUCTION

摘要

PURPOSE: A reward program and its execution method is provided to reward a set ratio of a profit obtained from an auction and an electronic commerce, and integrate the reward management of the profit, the recommender and the purchase over the internet. CONSTITUTION: The method comprises steps of enabling the users to choose one between a pay member or a free member when the users subscribe for the service site, rewarding the purchase of the member when the member buys a commodity by cash, rewarding the successful bidding when the member wins the bidding in the auction, and distributing a set ratio of the profit made in operating the service site, for example an electronic commerce or an auction, to the pay members. In the method, the member information are separately stored in the pay member management database and the free member management database. The reward policy is a kind of a multiple stage marketing method so it can increase the number of the members and the revenue of the service site.