procedure and system for measuring a user's activity on web sites in digital networks

摘要

The invention concerns a method and a system in order to be able to follow, measure, record and evaluate the activity of a user on web pages in digital networks. A web page and the pages linked to it are provided with priority control codes, "checkpoints", wherein the measurement identifies the code for the page with the highest priority control code and grades the activity according to a scale that determines the importance of the activity. The measurement forms the basis information concerning the amount/quality of the activities that are carried out and in this way constitutes a means for mapping the behaviour of users on web pages.