Communication system for public places and advertising based revenue generation model for use therewith

摘要

A multicast network including a network controller for selectively merging a first data stream with a second data stream to create a third data stream. The network is designed to multicast the third data stream to a predetermined number of receivers. A number of displays are operationally coupled to the receivers. Each of the displays is mounted in a publicly accessible location. In the illustrative embodiment, the first data stream is a network television feed and the second data stream is a proprietary, third party feed with advertising content. The system is designed to simultaneously display the first data stream and the second data stream on onscreen. In the preferred embodiment, the screen is split vertically or horizontally on multiple screens.