BUSINESS MODEL FOR PERFORMING AD AND AUTOMATICALLY UPDATING AD USING MOBILE DISK AD TECHNIQUE AND INTERNET

摘要

PURPOSE: A business model for performing an AD(ADvertisement) and automatically updating the AD using a mobile disk AD technique and the Internet is provided to show the AD fit to a user continuously and to post up the AD fit to the advertiser's taste by distributing the mobile disk including the AD to a customer wanted by an advertiser. CONSTITUTION: The mobile disk(1) comprises a connector(2) such as the USB(Universal Serial Bus) and IEEE1294(Institute of Electrical and Electronics Engineers), a controller(3) for operating the mobile disk(1), and storing space(4) such as a flash memory, an MMC(MultiMedia Card), an SD(Smart Drive), a CF(Compact Flash) and an HDD(Hard Disk Drive). The storing space(4) stores the initial AD data(101) received from the advertiser. If the user connects the mobile disk(1) with the computer, the AD is automatically displayed on a screen. If the advertiser wants to show a new AD, the new AD is uploaded to a server. If the user connects the mobile disk(1) with the computer, the initial AD(101) confirms the existence of the new AD through the Internet connection. If the new AD exists, the new AD is displayed instead of the initial AD(101).