System for rotation of software advertisements

摘要

An advertising system including an application for execution by a client, a promoter, an advertising server, and a displayer, where the application is operative to communicate to the promoter information relating to either of the life cycle and the current status of either of the application and the client, where the promoter is operative to communicate a request for instructions to the advertising server, where the advertising server is operative to construct and transmit to the promoter a set of instructions for the promoter indicating at least one advertisement of relevance to the client based on a predefined relevance measure of the information, and where the promoter is operative to retrieve the advertisement indicated in the instructions and provide the advertisement for rendering by the displayer at the client.