A system which provides incentives to users to use it during off peak hours

摘要

A online system which monitors the current level of usage of a server of the system determines if the monitor level is above a threshold and if it is then an offer is provided to a user of the system to give the user an incentive to use the system during a future off-peak window. Preferable offers include discounts on purchases made during off peak windows, and free shipping on purchases made during off peak windows. Preferably the user is a existing customer having a stored customer profile which is used to target the user with a particular offer.