Combined search engine and consumer incentive advertising system and method

摘要

A combined advertising search engine and consumer incentive system which allows an account holder to accrue awards points for selecting an advertiser listing among a search results list and for making purchases within the system and later redeeming said awards points for products or services. The system also provides convenience for a business owner to enroll both a consumer and an advertising merchant, to accrue awards points for business purchases, and to redeem said accrued points for business related purchases, thereby reducing operating costs.