SYSTEM AND METHOD FOR ADVERTISING POSITION AND BEHAVIOR INFORMATION OF THE AVATAR OBJECT OF THE USER IN 3D VIRTUAL REALITY MAP TO REAL WORLD

摘要

A system and a method for advertising position/action information of a user avatar object in a 3D(Dimensional) virtual map to the real world are provided to display the position/action information of the user avatar object, which is present in the 3D virtual map, to an AD(ADvertisement) display device located in a place matched with the place of the 3D virtual map by using augmented reality. A user managing module(105) manages a user ID, password, security level and rights. A 3D virtual map service server(103) provides a 3D virtual map to a user(101) and provides position/action information of a user avatar in the 3D virtual map. A UCC(User Created Contents) database stores UCC and the action information of the user avatar. An action information tracing/collecting module(106) collects the position, action, and time information of the user avatar in the 3D virtual map. An AD profile(111) provides AD profile information to an AD display device(200) when an even occurs in the 3D virtual map. A mining module(112) extracts AD information by correlating user information, the position/action information, and the AD profile information. An AD server(107) transmits AD processed based on the AD profile to the AD display device.