Encapsulated colorants and process for making the same. In particular, the present invention is directed to a polymer encapsulated pigment dispersion including at least one pigment dispersion as a seed. The pigment dispersion is stabilized by at least one surfactant. The pigment has a pigment surface having a first polarity. The encapsulated pigment dispersion further includes at least one monomer having a second polarity which is relatively higher than the first polarity. The monomer is polymerized around the pigment surface.
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