Method and apparatus for interacting with media programming in real-time using a mobile telephone device

摘要

A system and method for providing real-time interaction with a multimedia program being presented to a viewer having an interactive end-user communications device. The system and method includes an applet distribution program to provide an applet to the interactive end-user communications device, where the applet includes a timer, time stamps and at least one interactive graphical user interface (GUI). The applet distribution program is operable to synchronize activation of the applet with the multimedia program while being presented to the viewer, wherein the applet generates, at a first predetermined time, a first interactive graphical user interface (GUI) on the end-user communications device, the first GUI displaying at least two values associated with the multimedia program for real-time selection by the viewer. A response signal is received from the end-user communications device when a predetermined metric associated with correct selections of the at least two values by the viewer is satisfied.