Wish lists based on images, references, or third party beneficiaries

摘要

The claimed subject matter relates to an architecture that can create a wish list based upon a variety of inputs and criteria. In one aspect the architecture can generate a wish list based upon one or more images of an item desired by a user. Accordingly, the architecture can examine the image to identify the desired item and to extract relevant features from the item in order to, e.g., match the imaged item to a catalog item for sale by a vendor. In another aspect, the architecture can access information associated with a third party to build a wish list for a user. Appreciably, according to the particular aspect, the wish list can include items that are designated to a particular beneficiary.