Advertising system and method for adjusting the selling price of an ad product

摘要

PURPOSE: An advertising system for adjusting a selling price of an advertisement, and a method thereof are provided to promote the sales of an advertised product by adjusting a sales price of an advertised product according to demands in a market. CONSTITUTION: An advertisement product checker(101) confirms an advertised product for which sales price is adjusted based on the sales rate of the advertised product, and a sales price adjustment unit(102) adjusts the sales price for the confirmed advertised product. A sales price determining unit determines the new sales price after selling the advertised product, and the sales rate includes a sold page view ratio for an entre page view of the advertised product as well as the ratio determined depending on whether or not the advertised products are sold through advertisement.