METHOD FOR PROVIDING ON-LINE SALE AND MANAGEMENT OF ADVERTISING SPACE ON SIGNS AND BILLBOARDS

摘要

A method and system for supporting e-commerce transactions directed to placement of advertising on dynamic signs by creating dynamic e-commerce Web sites for permitting consumers to select and acquire time and space on selective signs, for managing the content of a consumer message and for collecting payment for the acquired time and space. The content may be provided by the consumer by uploading it to the Web sites or by the manager of the Web site. Space and time may be auctioned over the Web sites, allowing consumers to competitively bid for specific space and time blocks.