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SYSTEM, METHOD AND COMPUTER PROGRAM PRODUCT FOR CROSS-SELLING IN NETWORK ENVIRONMENT
SYSTEM, METHOD AND COMPUTER PROGRAM PRODUCT FOR CROSS-SELLING IN NETWORK ENVIRONMENT
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机译:网络环境下交叉销售的系统,方法和计算机程序产品
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摘要
Embodiments of the invention provide a robust rebate cross-sell network in which business entities, including financial institutions, can make targeted offers, including pre-approved or pre-qualified credit offers, to a desirable consumer utilizing information submitted by the consumer during a rebate redemption process. These business entities may but need not be associated with a rebate-issuing entity (i.e., rebate sponsor) or a rebate processing center which processes rebate claims for the rebate sponsor. In one embodiment, a cross-sell network manager can determine the consumer's identity, look-up the consumer at credit bureau(s), and perform a passive, real-time inquiry. Contingent upon a plurality of factors (e.g., the results of the inquiry or look-up against the pre-approved/qualified customer list, etc.), one or more targeted offers are identified. A Web page can be dynamically generated with the selectively identified offers and presented to the consumer as disbursement options, perhaps after authenticating the consumer's identity.
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