METHOD AND SYSTEM FOR IMPRESSING THE KNOWLEDGE ADVERTISING USING THE KNOWLEDGE RETRIEVAL SERVICE

摘要

The present invention provides a method for exposing a knowledge advertisement and a knowledge advertisement exposure system using a knowledge search service for generating an advertisement effect through a knowledge search by providing knowledge advertisement data registered by an advertiser together with knowledge data searched in response to a knowledge search request. It is about.;According to an embodiment of the present invention, a method of exposing a knowledge advertisement using a knowledge search service includes maintaining knowledge data of each directory in a knowledge database and a knowledge evaluation score associated with the knowledge data; Maintaining a knowledge advertisement evaluation score associated with the knowledge advertisement data; receiving a knowledge search request including a predetermined query from a knowledge searcher; referring to the knowledge database in response to the knowledge search request; Retrieving knowledge data associated with the query, retrieving the knowledge advertisement data associated with the query by referring to the knowledge advertisement database in response to the knowledge search request, and searching using the knowledge data and the knowledge advertisement data. Result list The method comprising, and the list of the search results, characterized in that it comprises the step of providing knowledge to a searcher inputs the search request knowledge.;According to the present invention, a knowledge advertisement exposure method and a knowledge advertisement exposure system for providing an advertisement effect to an advertiser in a knowledge search service by providing knowledge advertisement data including advertisement information of an advertiser in response to a knowledge search request are provided. There is an advantage to this.;Knowledge Search Service, Question and Answer Information, Advertising Information, Keywords, Directory