METHODS AND APPARATUS FOR OBTAINING OFFLINE PURCHASE INFORMATION IN RESPONSE TO MULTIMEDIA ADVERTISING CAMPAIGNS

摘要

In some embodiments, a non-transitory processor-readable medium stores code representing instructions to cause a processor to receive, at a time, an indication from a communication device that an item from a vendor-agnostic list has been located. The item having been previously added to a vendor-agnostic list in response to a user of the communication device perceiving an offline advertisement for the item, has been located. The code represents instructions to cause the processor to determine, based on a location indicator associated with the communication device, if the communication device is located within a range of a vendor substantially at the time. The code further represents instructions to cause the processor to store a relationship between an identifier associated with the offline advertisement and an identifier associated with the vendor if the communication device was located within the range of the vendor substantially at the time.