PURPOSE: A business sales promotion server, a business sales promotion method, and a business sales promotion program are provided to recommend a sales representative to sell a predetermined electric appliance based on configuration of an electric appliance connected with each network, thereby supporting the sales activity of business representatives for electric appliance sales. CONSTITUTION: An electric appliance configuration storage module stores electric appliance configuration in relation to a local network including model related information acquired from an electric appliance communicatively connected with the local network. A recommendation module outputs information on an electric appliance being lacking in one local network to a sales representative terminal based on the electric appliance configuration and then recommends the sale of the electric appliance. [Reference numerals] (AA) Device sale recommendation process; (BB) Start; (CC) End; (S11) Receiving device component information; (S12) Memorizing local systems; (S13) Receiving recommendation company selective reception; (S14) Processing trend analysis; (S15) Processing business rule reference; (S16) Processing feedback data reference; (S17) Processing device sale recommendation; (S18) Processing feedback data input reception
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