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POPULATING GHOST IDENTITIES FOR ONLINE COMMUNITY ADVOCACY MANAGEMENT PLATFORM
POPULATING GHOST IDENTITIES FOR ONLINE COMMUNITY ADVOCACY MANAGEMENT PLATFORM
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机译:在线社区宣传管理平台中流行的身份标识
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摘要
For an online community advocacy management platform, the techniques herein create “ghost profiles” of users not registered with the app/plug-in, but that are participating in the social media forum (an identification phase). In this manner, all participants may build their advocacy score regardless of the app/plug-in, which may be useful for the user if later deciding to participate officially, or else for the brand to continue to be able to monitor anonymous (yet uniquely identified) activity on an individual basis, and to identify, quantify, and foster the most valuable and influential advocates within the existing community.
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