PRODUCT EXPLORER PAGE FOR USE WITH INTERACTIVE DIGITAL CATALOGS AND TOUCH-SCREEN DEVICES

摘要

An electronic product explorer page type, or “PXP” as defined herein, uses available retail imagery to create a patchwork grid of cells that allows for different sizes of product images, each product image being shown within a respective cell. In this way, layouts of such product images can be dynamically generated to highlight a feature product item by making cell containing the image of that feature product larger relative to other product images shown in other cells. This will work particularly well for showcasing to users various collections of related retail products and for cross category selling of retail products. The computer implemented method can also be used where the device is a non-touch screen device having a pointing device and the steps are replaced by movement of the pointing device which translates into the motion of a pointer on the display.