A method, computer-readable storage device and apparatus for creating a map are disclosed. For example, the method receives location data for at least one subscriber of a communications network service provider, calculates an aggregate subscriber affluence score of the at least one subscriber, wherein the aggregate subscriber affluence score is based upon an affluence score weighted by an influence parameter, and creates the map representing a location that the at least one subscriber has visited with an indication of the aggregate subscriber affluence score of the at least one subscriber.
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