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REWARD EXCHANGE METHOD AND SYSTEM IMPLEMENTING DATA COLLECTION AND ANALYSIS
REWARD EXCHANGE METHOD AND SYSTEM IMPLEMENTING DATA COLLECTION AND ANALYSIS
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机译:奖励交换方法和系统实施数据收集与分析
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摘要
A method of operating a data collection and analysis system. An exchange computer receives customer identification data associated with a customer. A quantitative analysis algorithm determines whether the exchange computer has received an amount of customer identification data sufficient for the customer to be uniquely identified, and if so, then a linking service computer or a plurality of remote database computers perform a qualitative analysis algorithm with the customer identification data to determine if the customer identification data is sufficient for the customer to be uniquely identified. If the qualitative analysis algorithm passes, then customer information may be retrieved from the remote databases and collated and analyzed at the exchange computer. The customer may automatically register with reward programs using already-entered user information. A data analysis embodiment enables offers to be generated that are tailored towards specific users.
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