CLASSIFICATION OF GEOGRAPHIC PERFORMANCE DATA

摘要

A system for classification, including: (a) at least one storage apparatus configured to store information pertaining to a set of ad entity performance data associated with different geographic locations; and (b) at least one processor configured to: define a classification scheme for classification of the performance data into classes based on at least the geographic location identifier in a defining process which includes assigning a score to the geographic location identifier, based on a plurality of quantities of successful occurrences of performance data, each of the quantities is a quantity of successful occurrences having a corresponding geographic location identifier; obtain a respective subset of the performance data; determine, with respect to each class of the plurality of classes, an outcome estimation; compute, for an analyzed performance data, a performance assessment.