Adaptive learning methods for selecting page components to include on dynamically generated pages

摘要

A subset of a set of components is selected for inclusion on a dynamically-generated web page within a particular user context. Each component may, for example, contain content generated by a respective code module or service. The subset of components is selected based on scores associated with the components in the set. The score of a component is preferably determined based on measurements of user activity resulting from exposures of the components to users in the particular context.