SALES ANALYSIS SYSTEM OF ONLINE SHOPPING MALL AND ONLINE SALES ANALYSIS SERVER

摘要

The present invention relates to a sales analysis system of an online shopping mall, which comprising: multiple online shopping malls which generate a product page related to a selling product according to a request of a customer who accesses an online shopping mall and provide the product page to the customer, and request a content transmission unit to provide a product content included in the product page and generate the product page, in response to a request for the product page from the customer; and an online sales analysis server, which comprises: the content transmission unit which stores the product content included in the product page and provides a corresponding product content to the multiple online shopping malls according to a request from the multiple online shopping malls; and an inflow/sales analysis unit which counts transmission information relating to transmission of the product content to an online shopping mall by the content transmission unit, receives sales information on the product generated by the multiple online shopping malls, merges the transmission information and the sales information, and then analyzes the amount of customer inflow and the amount of sales for each product with respect to all or each of the multiple online shopping malls. Therefore, the present invention can analyze the amount of inflow/sales to the multiple online shopping malls with respect to the product, and does not generate a problem of possession of information in relation to the online shopping mall since it employs a scheme of counting information of its own company transmitted to the online shopping mall other than a scheme of bringing customer inflow information from the online shopping mall. Thus, the present invention is very useful.