TARGETED ADVERTISING SYSTEM AND METHOD USING CUSTOMER INFORMATION AND LOCATION INFORMATION THROUGH POINT REWARD SERVICE

摘要

The advertisement system of the present invention includes a customer terminal for registering a customer in a point reward server as a member based on segment information and transmitting location information in real-time, a member store terminal for registering a member store in the point reward server as a member based on a service or a product, and awarding and notifying points to the point reward server so as to be managed, an advertiser terminal for requesting an advertisement on-line, and the point reward server for registering the members, managing the points, receiving the request for the advertisement, placing a target advertisement, sharing an advertisement profit with the member store and the customer at a predetermined ratio.