METHOD FOR INCREASING VALUE OF AIRPORT TERMINAL EXTERIOR ADVERTISING

摘要

A method for increasing and optimizing the value of airport terminal exterior advertising is provided that significantly increases exposure of exterior advertising displays on the airside or non-public side of an airport terminal to passengers on arriving, parked, and departing aircraft. The movement of aircraft equipped with non-engine drive means on landing gear wheels for autonomous ground movement is controlled within an airport ramp area so that the aircraft moves in only a forward direction toward and away from a terminal parking place and parks in an orientation parallel to the terminal. The direction and orientation of aircraft ground travel and parking parallel to a terminal enhances and improves the visibility of exterior advertising displays to a maximum percentage of the passengers in the aircraft as the aircraft travels within the ramp area and parks between arrival and departure.