Computer System for Automated Assessment at Scale of Topic-Specific Social Media Impact

摘要

A system includes a processing device configured to execute instructions including accessing messages sent by a first user and other users. The instructions include identifying a first subset of messages that were sent by the first user and identifying a second subset of messages that are related to a first topic and were sent by the first user. The instructions include determining an authority value based on counts of the first and second subsets. The instructions include identifying a third subset of messages that resulted from the other users forwarding the second subset. The instructions include determining a power value based on a count of users that sent the third subset and computing an impact score for the first user on the first topic based on the authority and power values. The instructions include, based on the impact score, contacting the first user in relation to the first topic.