Method system and computer program for recommending travel site considering user's preference

摘要

The present invention relates to a method, an apparatus and a computer program for recommending a travel schedule, and more particularly, to a method for recommending a travel schedule such as suitable visiting places and schedule to a user in consideration of travel destinations, travel period and preference of the user after grasping the user preference by analyzing characteristics of the user such as moving pictures, photos and music created or used by the user, and to an apparatus and a computer program for the same. Further, the present invention relates to a method of a server recommending a travel schedule including visiting places to the user with respect to a given travel destination of the user, the method comprising: a user keyword calculation step of the server calculating one or more user keywords for the user preference by using contents created or used by the user or information thereof; a visiting place calculation step of calculating recommended visiting places to the user with reference to travel place keywords representing features of travel places located in the travel destination and the user keywords with respect to the user preference; and a travel schedule suggestion step of the server suggesting the travel schedule to the user by delivering the travel schedule including the visiting places to the users terminal.