METHOD AND DEVICE TO PROVIDE ADVERTISEMENT CONTENT BY USING SYNDICATION CONTENT

摘要

According to an embodiment of the present invention, a method to provide advertisement content by using syndication content includes: a step of collecting syndication content from a medium website; a step of reforming the collected syndication content in a first format; a step of extracting a core keyword of the syndication content from the reformed first format data; a step of classifying the reformed first format data into a database in accordance with a category based on the core keyword; a step of generating advertisement content able to be matched with the category by using product information provided from an advertiser; and a step of identifying a category, matched with target syndication content, from the database and then providing the advertisement content, matched with the category, when receiving a request for an advertisement about the target syndication content.;COPYRIGHT KIPO 2017