A quality-related information database for storing quality information indicating network quality together with time information indicating the time when the network quality is measured, and position information indicating a position where the network quality is measured in the experience quality optimization device; Quality information satisfying a predetermined condition corresponding to a reproduction position where the video is reproduced and a reproduction time which is the time when the reproduction is performed is acquired from the quality-related information database, and the quality information From the estimation means for estimating the network quality at the playback position and the playback time, the network quality estimated by the estimation means, and the coding conditions available for the video, Calculation means for calculating a recommended value of the coding condition of the video so as to optimize the quality
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