Access history analysis system centered on customers, access history analysis method centered on customers, and access history analysis program centered on customers

摘要

PROBLEM TO BE SOLVED: To provide a customer-focused access history analysis system, customer-focused access history analysis method and customer-focused access history analysis program that can measure effects of measures to be taken with respect to users even when registration works for identifying the users of terminals are not carried out by the users.SOLUTION: An access history analysis system 1 has an access processing unit 103, and an access history data processing unit 104. The access processing unit 103 is configured to cause ID data individually identifying users U of a plurality of analysis target terminals 2, and access history data identifying access histories to prescribed reference Web sites and relevant access targets from each of the users U (analysis target terminal 2) to be stored in a storage unit 105. The access history data processing unit 104 is configured to generate access history data for each user indicative of a content having the access history lined time series for each user U to be identified based on the ID data.SELECTED DRAWING: Figure 1