The present invention provides a mobile communication system including a first wireless communication unit for receiving position information of each of the mobile terminals from at least one mobile terminals authenticated to transmit position information, a second wireless communication unit for receiving news information from an external server, And a control unit for controlling the wireless communication unit and the second wireless communication unit to determine whether the received news information is related to location information of a specific mobile terminal among the at least one mobile terminals, And controlling the first wireless communication unit to transmit a notification message including news information determined to be related to the location information of the terminal to the specific mobile terminal. The news providing apparatus and news based on the location of the mobile terminal, A providing method is provided.
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