Recommendation engine comprising an inference module for associating users, households, user groups, product metadata and transaction data and generating aggregated graphs using clustering

摘要

A method for providing recommendations for customers is described. The method comprises obtaining transaction data associated with one or more products being purchased by a customer. The method further comprises generating a customer household graph, wherein the customer household graph comprises a customer household node associated with the customer, a product superset node, and one or more product nodes associated with the product superset node. Further, at least one product metadata node associated with each of the one or more product nodes is determined. Further, at least one user node is associated with the customer household node based on the at least one product metadata node. Further, a user group node associated with the customer household node is determined based on the at least one user node. Further, one or more recommendations to be provided to the user are ascertained.