COMPUTER SYSTEM AND METHOD FOR GENERATING TRIGGER ALERTS TO MAXIMIZE INTERACTIONS WITH HEALTHCARE PROVIDERS

摘要

A pharmaceutical company may employ a computer system that is configured to analyze anonymized patient data for patients treated by each of a plurality of healthcare providers (HCPs) to determine whether each such HCP is likely to make a given type of treatment decision for at least one patient in the foreseeable future. Based on the analysis, the computer system may predict that a given HCP is likely to make the given type of treatment decision for at least one patient at a given predicted time in the future and then responsively generate a trigger alert suggesting that the given HCP be visited prior to the given predicted time to deliver a message related to the given type of treatment decision. In turn, the computer system may cause the trigger alert to be sent to a target of the trigger alert, such as a representative of the pharmaceutical company.