The present invention relates to a sales system based on a communication method for culture and art appreciation and, more specifically, to a sale system based on a communication method for culture and art appreciation which provides communication between an artist and a user and provides an existing work of culture and art in a rental method so as to provide financial advantages to a work owner and viewers. In addition, the sale system based on a communication method for culture and art appreciation comprises a rental set top box formed with an artist call service means and a work rental service means.
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