PROBLEM TO BE SOLVED: To accurately measure brain reactions in different territories induced by stimulation of different organs in a short time. SOLUTION: A stimulation timing control unit of a brain reaction measurement system has a delay time of a brain reaction in a first brain area due to a second stimulus to a brain reaction in a first brain area by a first stimulus, and a first. Based on the delay time of the brain reaction in the second brain area by the first stimulus to the brain reaction in the second brain area by the second stimulus, and the reaction of the first brain area by the first stimulus. , The reaction of the first brain area by the second stimulus does not overlap, and the reaction of the second brain area by the second stimulus and the reaction of the second brain area by the first stimulus overlap. No, the start time and end time of the first stimulus and the start time and end time of the second stimulus are calculated, and the calculated start time and end time of the first stimulus are set as the first stimulus output unit. The calculated start time and end time of the second stimulus are set in the second stimulus output unit. [Selection diagram] Fig. 5
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