MAP BASED GRAPHICAL USER INTERFACE FOR IDENTIFYING MARKET SHARE AND SALES POTENTIAL

摘要

Systems and methods for identifying market share and sales potential are provided. Data is retrieved from databases with sales revenue potential and forecasted sales revenue of a company. Retrieved data is categorized to reflect user input indicating a type of market share analysis to be performed. The categorized data is provided at a graphical representation comprising a bar for each category. A first portion of the bar reflects a total value of the potential sales revenue and a second portion of the bar reflects the forecasted sales revenue such that relative market share may be quickly assessed.