A system for targeted reviews includes a review server that hosts the reviews. When review data is requested by a requester, the review server requests a list of contacts of the requester. The review server then creates and presents a subset of the reviews that relate to the request and were written by those on the list of contacts. The list of contacts is extracted from a contact list of the requester, either stored locally on the requesting device or at a server. In this way, the requester is able to see reviews that were written by those in the requestor's contact list. In some embodiments in which the system has access to contacts of each of the contacts, a second level list is envisioned including reviews of contacts and reviews of contact of the contacts.
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