Richard Plowman, secretry of the Leisure and Outdoor Furniture Association (LOFA), discusses the current state of outdoor living and looks at its prospects for the future. The market research conducted at LOFA suggests a bright future for all those involved with retailing outdoor leisure products. The recent Glee exhibition at the NEC also confirmed some recent, trends in the market with new innovative products. Consumers are looking to improve their outdoor living with better quality products and looking to replace garden furniture and barbecues every four years so with 84 percent of the households owning some garden furniture and 45 percent owning a barbecue; the market future is assured.
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