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机译:使用混合量建模来优化广告媒体组合并量化特定目标群体的跨媒体协同作用
Department of BiosystemsKU LeuvenHeverlee,Belgium;
Faculty of Business and EconomicsUniversity of AntwerpAntwerp,Belgium;
advertising; cross‐media investments; media mix; media synergy; mixture‐amount model; predictive modeling;
机译:A Cross-Media Advertising Design and Communication Model Based on Feature Subspace Learning
机译:Targeted Advertising in Social Media Platforms Using Hybrid Convolutional Learning Method besides Efficient Feature Weights
机译:Optimizing Looking and Buying on Instagram: Tracing the Platformization of Advertising and Retail on Mobile Social Media
机译:在代际交流中创造性地使用数字媒体。 mix @ ges项目的经验-通过Creative New Media进行代际粘合