Agricultural office centre, Maishofen, in Pinzgau

摘要

Professionalisation and agriculture The image of farming that we get from advertising is far removed from every reality. Rarely have farmers been as happy as they are in the advertisements for the powerful retail chains.The daily working life of farmers was and is certainly different, and this applies not only to large-scale agribusiness, but for a long time now also to small- and medium-sized farms in the Alps.