An inventor through and through, Jean-Jacques (JJ) Graffin, founder of Serac, dedicated his life to improving manufacturing and packaging for the food industry. His passion for inventing, and interest in food and beverage, was seeded in his upbringing. "While observing his parents running their small general mechanical farm equipment company, the idea of being an entrepreneur took shape," says Rose Graffin, JJ's loving wife and partner at Serac. He studied at the Arts et Metiers, an engineering school in Angers, France, and in 1955 and received a Master of Engineering MEng ENSAM (Ecole Nationale Superieure d'Arts et Metiers) degree. The idea for Graffin's first breakthrough invention coincided with the arrival of the plastic bottle in the French dairy market. As managing director of Nova-Socimec, a French manufacturer of dosing pumps for filling milk bottles since 1966, he started developing a semi-automatic dairy filler. It occurred to him that instead of dosing liquids by measuring their volume, he could measure the weight of the liquid, so he invented the Net Weight Filler machine.
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