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机译:Structural relationships of a firm's green strategies for environmental performance: The roles of green supply chain management and green marketing innovation
Soonchunhyang Univ, Global Business Sch, Soonchunhyang Ro 22, Asan 31538, Chungchungnam D, South Korea|Korea Adv Inst Sci & Technol, Coll Business, Hoegi Ro 85, Seoul 02455, South Korea;
Soonchunhyang Univ, Global Business Sch, Soonchunhyang Ro 22, Asan 31538, Chungchungnam D, South Korea;
Chung Ang Univ, Dept Trade & Logist, 84 Heukseok Ro, Seoul 06974, South KoreaChung Ang Univ, Dept Int Logist, 84 Heukseok Ro, Seoul 06974, South Korea;
Green managerial innovation; Intellectual property rights; Green supply chain management; Green innovation; Green marketing innovation; Environmental performance;